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Why Writing to Convince No Longer Works

Local | By Tico Vos December 27, 2025

 

For a long time, I believed that if people did not respond, it was because the message was not strong enough.

That the arguments were not sharp enough.

That the urgency was not clear enough.

I now believe that this way of thinking is part of the problem.

Because the more we try to convince, the less people seem to listen.

And that realization forced me to pause — not to look at the world, but to look at my own writing.

When Convincing Became Counterproductive

We live in a time of constant opinion.

Every issue demands a stance.

Every event demands a reaction.

Every silence is interpreted as a position.

In such an environment, writing often becomes an act of pressure rather than communication.

We explain more.

We argue harder.

We repeat ourselves louder.

And yet, people withdraw.

Not because they do not care — but because they feel overwhelmed, categorized, or pushed into a corner before they have time to think.

Convincing, I have learned, often closes the very door it seeks to open.

The Moment I Began to Question My Own Words

I started noticing something uncomfortable.

When certain topics appeared — war, injustice, geopolitics, morality — people stopped listening before the message even unfolded.

Not because they disagreed, but because they already knew what they expected to hear.

The tone.

The conclusion.

The direction.

Once a reader feels predicted, reflection stops.

That was the moment I realized:

Perhaps the problem was not resistance.

Perhaps it was predictability.

Why Awareness Works Better Than Argument

Convincing demands agreement.

Awareness invites reflection.

Convincing draws lines.

Awareness opens space.

The more I wrote with the intention to persuade, the more I noticed resistance.

The moment I shifted toward observation, questioning, and restraint, something changed.

People stayed longer.

They read more carefully.

They thought — instead of defending.

Because awareness does not tell people what to think.

It allows them to recognize something for themselves.

The Mistake We Often Make as Writers

We confuse urgency with effectiveness.

We assume that strong emotion produces strong understanding.

But emotion without space overwhelms.

And overwhelmed people shut down.

Writing does not need to shout.

It needs to breathe.

Sometimes the most powerful sentence is the one that leaves room for silence.

On Neutrality and Responsibility

Choosing not to convince does not mean choosing indifference.

Neutrality, in this sense, is not the absence of values.

It is the refusal to reduce human complexity to slogans or sides.

It is the understanding that justice, morality, geopolitics, faith, and human behavior are not separate conversations — but interconnected ones.

Writing about one does not deny the others.

It simply acknowledges where attention is needed at a given moment.

Why I Write Differently Now

I no longer write to win arguments.

I write to slow things down.

To create space where thought can return.

Where certainty can soften.

Where reflection can begin.

Because real communication does not force agreement.

It invites awareness.

And awareness, once awakened, does not need to be pushed.

A Final Thought

If people do not respond, it does not always mean they do not care.

Sometimes it means:

                             they feel overwhelmed

                             they feel categorized

                             they feel the outcome has already been decided

And sometimes it means we, as writers, must listen more carefully to the effect of our own words.

That is the work I now try to do.

Not to convince.

Not to dominate.

But to open space for thought.

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